
TalentPlanet’s Coach-on-Demand Series Podcasts® are a revolutionary new way for companies to provide highly targeted self-directed learning and development opportunities for their employees. With the great demands on time in today’s workplace, learning and development content must be easy to access, relevant to the work at hand, compelling, and include an element of fun. The Coach-on-Demand Series is not training in the traditional sense, but rather is a new kind of self-directed learning and development for employees at all levels of the enterprise.
TalentPlanet’s Coach-on-Demand Series Podcasts® are designed to answer one central question: “If you record it, will they listen?” Anyone can record a podcast, but the bigger questions are whether anyone will listen and if they do, will they gain relevant knowledge? Also, will they recommend them to coworkers? The success of podcasting as a medium for learning and development within the enterprise depends upon a social networking model through “word of mouth” and the creation of “buzz.” If the podcasts aren’t compelling, fun and “real,” then staff won’t listen nor refer them to coworkers.
TalentPlanet’s Coach-on-Demand Series Podcasts® are designed by a Ph.D. psychologist with 20 years of experience working with organizations, providing executive coaching, team building and organizational development. Rather than taking typical training material and turning it into a podcast, our podcasts are based on real situations that employees face at work, day-in and day-out. We cover those productivity blocks and morale busters that happen everyday, but that never get addressed in formal training curriculum. For example, our podcast on the “elephant in the middle of the room” provides tips on how to identify and deal with this very common workplace challenge.
Finally, TalentPlanet’s Coach-on-Demand Series Podcasts® are different from any other corporate learning and development podcasts in these additional ways:
- Media Backgrounds: Both Dr. Greg Ketchum and his co-host, veteran business/tech reporter and TV/radio personality Steve Kovsky, have extensive backgrounds working in media, thereby bringing not only a professional polish to the podcasts, but also developed voice talents.
- On Air Chemistry: Dr. Greg and Steve have great “on air” chemistry that comes across in a fun and inviting tone, which makes it easy for listeners to feel a part of something “real.”
- Immediacy and Relevancy to the Tasks at Hand: A majority of the podcast sessions are based on real workplace situations giving them a relevance and immediacy to the work at hand that employees readily recognize and embrace.
- Easy to Digest: The podcasts average 8 to 15 minutes in length, which research has shown to be the ideal format for targeted learning in today’s busy workplace.
©2008 Gregory A. Ketchum, Ph.D. All Rights Reserved
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